Interview Scorecard Template for Product Marketing Manager
Free downloadable scorecard template to standardize your Product Marketing Manager interview evaluations and make data-driven hiring decisions.
Product Marketing Manager Interview Scorecard
Candidate Name:
Interview Date:
Interviewer:
Position:Product Marketing Manager
Product Thinking
Weight: 35%User empathy
Strategic thinking
Prioritization
Product vision
Category Score:___ / 20
Technical Understanding
Weight: 20%Technical feasibility
Engineering collaboration
Technical trade-offs
Category Score:___ / 15
Communication
Weight: 20%Stakeholder management
Written communication
Presentation skills
Cross-functional collaboration
Category Score:___ / 20
Execution
Weight: 15%Project management
Metrics and analytics
Launch execution
Category Score:___ / 15
Cultural Fit
Weight: 10%Leadership style
Decision-making
Team fit
Category Score:___ / 15
Overall Assessment
How to Use This Scorecard
- Fill in candidate and interview details at the top
- Rate each criterion on a scale of 1-5 (1 = Poor, 5 = Excellent)
- Calculate category scores by averaging criterion scores within each category
- Apply category weights to calculate overall weighted score
- Document specific examples and observations in the strengths/concerns sections
- Make a final recommendation based on the overall assessment
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